Researcher Database - AISHIMA TOSHIMI | Kobe Gakuin University

（Last updated : 2026-02-01 12:17:58）

AISHIMA TOSHIMI

Department / Course

Kobe Gakuin University The Faculty of Business Administration Department of Business Administration

Job Professor

Business career
2025/04/01 ～	Professor Kobe Gakuin University The Faculty of Business Administration Department of Business Administration

Book and thesis
2022/03/31	Books	Japanese Marketing : Resonance and CO-creation between Theory and Pracice (Co-authored)
2018/11/30	Papers	The roots of Omotenashi reflected in contemporary Japanese culture (Sole-authored)

Research Theme
japanese marketing from a perspective of omotenashi

Research Themes for Collaboration and Commissioned Research
interdisciplinary research on Japanese traditional culture including chanoyu